Society is always evolving. New ideas and fads get introduced — some stick, others disappear and are quickly forgotten. Factors for change can be anything from new technological advances to fluctuating economies to a growing and maturing population. These transformations affect all industries and the event planning sector is no exception! Event planning trends are constantly changing, and it can be difficult to keep up with them.
Looking back over the last few decades, we can clearly see how much events have changed. For example, an event in the 1960’s would have been filled with tie-dye, flowers and peace signs, the 1970’s would likely guarantee the use of a disco ball, and the 1980’s would have showcased neon colors and big boom boxes. Trends today are much, much different – thankfully.
This year events are bringing more creativity and fresh ideas. The focus seems to have turned from acquiring stuff – a.k.a goody bags – to acquiring new, original experiences, comradeship and building lasting memories.
Below is a list of the most popular event planning trends thus far for 2016:
You are there, even when you aren’t
With technology always expanding, it has become so easy for guests to attend events without ever having to leave the comfort of their living room. The idea of streaming events live is soaring. With the use of a computer or smartphone, this concept allows people all over the world to watch loved ones come together for special events. Weddings, graduations, or birthdays no longer must be missed by those who cannot travel.
Streaming has done wonders for businesses, as well. It is not always feasible for management or leads to take time out of the office to travel and attend events. Providing a streaming option allows more people to join a seminar or conference without having to ever leave the office! This allows businesses to keep production moving forward, while allowing employees to learn and network at the same time.
Musicians are also jumping on this bandwagon, offering online streaming for sold-out shows or special events.
This is one of the most popular event planning trends that is likely to continue to grow with time.
Experiences over party favors
A recent trend in the event industry is moving away from party favors and goody bags. Guests are looking for memories that will last years longer than a pen or salt shaker with your name on it. How do you do this? You create a unique event that will stand out above all others. It doesn’t have to be extravagant, it just must be memorable. Having a chef lead a small event crowd in cooking their own dinner, or having a bride meet her groom at the end of a slip’n slide – both are a surefire way to make memories.
Interacting with and engaging guests at the event is likely to spark a great celebration. Doing so will allow the guests to be more involved rather than, well, just a guest.
Find a space, use an event tent
It is becoming common to use the space we have, rather than creating a new space. Perhaps it’s the tiny-house, minimalist trend, but anywhere there is room, there is a place for a party. For example, parks, empty parking lots, or vacant land.
It is a simple process to rent an event tent and set it up wherever you can find space. Not only can this save on venue fees, but it also allows the planner to have more control over the decorations, location, and setup. It is all about using your imagination and taking that bare-boned open tent space and making it something spectacular and memorable.
Forming community
This may come as a shock, but we are growing and maturing. We are coming into an era when we realize that the world doesn’t just revolve around us – no matter how much we don’t want to believe it! The importance of community and building relationships is trending right now. This used to be the case when it came to events supporting specific causes or specific industries, but now we are embracing differences and looking to build relationships.
Many events, whether business or personal, are using engaging methods to bring people together. Games and team-building strategies are both fun and effective, as are interactive themes.
It doesn’t stop at the event, though. Thanks to social media, guests are being brought together via an event page on Facebook, or trending hashtags on Twitter, etc. In fact, social media can begin engaging guests before the day of the event! What a way to network and grow!
Boom, Boom Economy
We seem to have finally grown out of the down economy we had several years ago and we are interested in spending money. This has led to an increase in the number of customizations that are going on within event planning. When preparing for an event, it is becoming a trend to move away from the norm and create a custom setting. Whether this is for a tent, a location, or a theme, it is all about being unique and inventive. Many event planners are now using a designer to take a client’s dream and turn it into a functioning event.
Classic Black Tie Affair
A perfect classic black-tie gala will always, always be trending in the event world. Its classy and ageless. It doesn’t matter who you are or where you are in life, getting dressed up – and having somewhere to go – always makes you feel beautiful and elegant. Pair that feeling with a fancy sit-down dinner and a glass of pinot, you have one welcoming setting. This type of event will never go out of style!
Event planning trends are always changing, that is why we refer to them as trends. In a few years, you may look back on this and wonder why in the world you would have wanted to give up a cool party favor for a little experience or why would you want to record, post and stream your event for the internet world to see? In the meantime, we will continue to plan and host events that bring people together in beautiful, customized, unforgettable settings. What surprising event planning trends do you see in the events industry today? Let us know in the comments below!
