How to Collect Real-Time Feedback at Your Event

How to Collect Real-Time Feedback at Your Event | American PavilionAs you plan an event, consider how you are going to receive feedback from attendees. Real-time feedback is reliant upon attendees’ emotional response to a situation in reference to their perception of reality. Whereas reflective reasoning is based on an individual’s memory of the result of an activity. This means that reflective surveys do not garner the actual experience of the event and tend to highlight negatives over positives. In comparison, real-time feedback is able to capture the climatic moments of an event and the emotional reactions of attendees.

A few ways to gain real-time feedback range from wearable event technology that is used to measure attendees emotions during the event to interactive polls that use either apps or interactive technology. Another effective way to receive real-time event feedback is the emoji-exit strategy. This strategy utilizes giant-sized emojis that depict various emotions and are placed at the event’s exits. Attendees are then asked to place a dot sticker on the emoji that best sums up their event experience as they leave, this way their emotional response is current and fresh as they have just experienced the event.

To read the full article written by James Morgan on Event Manager Blog, click here.

Using Drone Technology at Your Event

Using Drone Technology at Your Event | American PavilionAs technology heads to the forefront of the events industry, drones are becoming ever more useful at events. Drone technology provides event professionals the opportunity to capture an event from a bird’s eye view. Because of their increasing popularity and availability, drones can be easily attained for any type of event. However, before hiring a drone operator it’s important to consider how much footage you want, how you are going to use the footage and what to expect from the photographer.

When deciding how much footage you’ll want during your event consider if you’ll want just a few shots at the event or if you’ll want the entire event recorded. Most drone operators will adjust their prices accordingly, so consider what you’re budget will allow.

Decide how you will utilize the footage before attaining a drone. This could determine how much of the event you want filmed and where. Drones are also the perfect tool to capture large trade-shows and outdoor events.

You can normally expect drone operators to inspect the site before the event. They will make sure that anything unwanted in the shot will be avoided in addition to researching where the optimal light for the footage will be.

To read the full article written by Victor Montalvo on Smart Meetings, click here.

How to Successfully Plan the Logistics of an Event

How to Successfully Plan the Logistics of an Event | American PavilionTommy Goodwin, Director of Field Operation’s at Eventbrite, recently provided a checklist to help event professionals stay on top of logistics for every event. Here are the three essential phases needed to successfully plan the logistics of an event:

First, create a detailed map of the event venue including the path attendees will take to get from the entry point to the main attraction of the event. Plan your points of sale and customer service booths off of this pathway.

Second, plan what technology will be available and choose staffing. Make power sources, local and private WiFi a priority and assign staff members to each part of the entry process to ease attendees experience.

Third, make sure to communicate your plans for the event to each team member. Plan ahead by having a knowledgeable point of contact for each possible issue that may arise.

To read the full article on Eventbrite, click here.

Research From Google Shows 5 Trends in Events Industry

Research From Google Shows 5 Trends in Events Industry | American PavilionGoogle has recently made public new research illustrating 5 key ways in which the events industry is changing. Event planners can now identify some of the major trends that are creating successful event experiences for attendees. Here is what Google found:

  • 25% of ticket holders used video as research when considering registering for the event. Video of an event can be used to promote an event and also increase the event’s online footprint.
  • 71% of all event ticket sales occurs online. By using an online event registration software, event professionals can make ticket sales a more convenient and available process for attendees ultimately increasing event registrations.
  • 66% of attendees engage in event related online activities throughout an event. Providing a place for attendees to engage online during an event can enhance guests event overall experience.
  • 30% of attendees will research future events after attending one. If attendees have a successful event experience, naturally they will look for the next event coming up. Consider promoting your next event during the live event to make this process easier and more readily available.
  • 64% of ticket holders report that the internet is the main tool they use for finding information regarding a live event. Keep attendees informed by posting any helpful information online for attendees to view.

Click here to read the full article written by David Epstein on Bizzabo Blog.

Events That Call for a Large Tent Rental

Events That Call for a Large Tent Rental | American PavilionThere are times when the expense associated with building a permanent structure is not worth it. This is especially true when the structure will only be used for a short time. One way to ensure there is always a place to get out of the sun or seek shelter from a bit of rain that passes through is to include a large tent rental in the event planning. Here are a few scenarios that call for renting this type of tent.

Temporary Storage

The warehouse you own is in need of repair. The thing is that the inventory that is normally kept in the structure has to be moved before the repairs can get underway. Since you have a sizable amount of land adjacent to the warehouse, why not invest in a large tent rental that is supported with a lightweight aluminum frame? You can rent a tent that is large enough to house your inventory while the repairs are made. Once the job is done and you move everything back into the permanent structure, it will be easy enough to take down the tent and have it returned to the owner.

An Ideal Place for a Wedding Reception

You and your intended have planned an outdoor wedding. While holding the ceremony under the trees sounds great, setting up the reception in an open area could pose some problems. One approach is a large tent rental that can serve as the site for your reception. Keep in mind that tent rental services normally offer many different sizes. You won’t have trouble finding one that will accommodate a couple hundred guests, plus the chairs, tables, and space to set up the cake tables and the food. If it starts to rain during the ceremony, everyone can gather in the tent and stay high and dry while you exchange your vows. Thanks to a large tent rental, you are ready to deal with just about anything that could happen.

A Job Fair at the Local Park

You are charged with organizing a job fair for the local chamber of commerce. Given the season, the idea of holding the fair at a local park makes sense. There’s plenty of parking, and an open space that will be just right for a large tent. In fact, you will be able to offer space for a hundred exhibitors to set up. There will even be enough room to create large aisles for attendees to walk around and check out what each exhibitor has to offer. Best of all, the expense of securing the park along with the cost of the tent rental will be much less than using a different venue. You save the chamber money and still make it easy for people to exhibit and attend the job fair.

Community Yard Sales

Your neighborhood association wants to hold a yard sale as a fundraising event. The local park is a nice setting, but what about rain on the day of the sale? Consider a large tent rental and covering the cost by allowing participants to a small amount for room to display the things they want to sell. The tent provides protection from the elements, something that could entice shoppers to hang around longer and by more treasures.

Large tent rentals can come in handy for many different residential and commercial activities. Talk with a rental agency and get an idea of how others have used the tents in the past. That will help you decide if a rental would make your next event more successful.

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Planning a Live Event? Consider These Helpful Tips

Planning a Live Event? Consider These Helpful Tips | American PavilionMaking the decision to live stream an event can be an overwhelming prospect. However, the takeaway from a successful live event can far outweigh the risks and stress that comes with live streaming. When you add live video to your event, you are able to spread awareness of the event and brand much farther than just the venue.

When organizing the event, it’s essential that you put in just as much effort planning the steps that will be taken post event. Following up with attendees after the event can strengthen and fortify the connections made during the live event. In order to create a memorable event experience, plan the event from an attendees perspective. Keep in mind how large the event is going to be and adjust the planning time frame accordingly. For example, if you’re expecting 200-400 attendees, you can properly plan the event in roughly 6-8 weeks. Yet,  if there could be as many as 800 attendees or more, take at lease 6 months to a year for planning.

If you’ve decided to use video throughout the event, consider live streaming for attendees that could not make it. This video could also be utilized for promotional, educational and post-event reasons.

To read the full article written by Amber van Moessner on Eventbrite, click here.

New Learning Labs on Audiovisual Services at Events

New Learning Labs on Audiovisual Services at Events | American PavilionThe Event Leadership Institute (E.L.I) will soon be starting a series of learning labs in a variety of cities throughout the summer. These hands-on learning labs will be directed towards technical meetings and event production designed to help event professionals learn more about audiovisual services. The labs will take place in New York City, Chicago, Washington and Alberta and will vary between full-day sessions or sessions that span two half-days.

Each session will be led by industry leaders and will include exercises teaching participants the pros and cons of lighting techniques, slide presentation, different types of microphones and projection technology. Howard Givner, E.L.I founder and executive director, explains “most events and practically all meetings, utilize some form of audiovisual and lighting technology, yet this is still one area where the average planner really doesn’t know what they’re buying.” The Event Leadership Institute is hoping to change that through these hands-on, experiential learning labs.

To read the full article on BizBash, click here.

What to Keep in Mind When Planning an Outdoor Event

What to Keep in Mind When Planning an Outdoor Event | American PavilionThe warmer months of the year tend to be the most popular time for outdoor events. Although outdoor events are beautiful, it’s essential to understand all that goes into organizing one. From permits to preparations for unexpected weather, here are a few tips for planning an outdoor event:

  1. Once you’ve decided the location and date of the event, get any permits required.
  2. Research the restrictions and laws of the town or city your event will be in.
  3. If your event is not being held at a pre-existing facility, keep in mind everything you’ll need to provide such as power, toilets, equipment and food.
  4. Have a meeting with all of your suppliers at the venue before the event to organize the set up of equipment and layout of the event.
  5. Consider how you can make attendees comfortable such as extra water stations and air conditioning .
  6. Any event that goes into the evening will need lighting for any pathways, exits and parking areas to keep guests safe and comfortable finding their way.
  7. A major threat to outdoor events is unexpected weather. You can prepare for both extreme heat and unexpected rain by using tent rentals to shelter guests. Some tent rentals have side walls that can protect attendees from rain or you can rent a temperature controlled tent to keep guests cool.

Click here to read the full article written by Mona Gonzalez on Eventstant.

The Best Social Media Networks to Market Your Event

 The Best Social Media Networks to Market Your Event | American PavilionWhen planning the best way to market your event over social media, it’s essential to choose which social media networks to focus on. First, you need to identify which social media channels will reach the most potential attendees. The best way to do this is to understand your event’s target audience and what social media they use the most. Use event reporting, surveys and your own observations to better understand the characteristics of your average attendee, then compare these traits to the users of top networks. Here are a few examples of social media channels and their regular users:

Facebook is the most popular social media network and has roughly 1.59 billion active users each month. This channel is most widely used by younger generations but is still the best network to reach older generations and is also slightly more popular among women.

Instagram is the perfect network to use for art festivals, food and beverage events and events that include any dancing. It has 400 million active users, most of which are millennial women. Images shared with Facebook also receive 23% more engagement than images posted directly to Facebook.

Twitter has 320 million users per month and is most popular with high-income millennials. Twitter is a great social media network to reach a young, tech savvy audience. Be aware that Twitter works at a fast pace with posts reaching their average peak at 18 minutes.

To read the full article written by Ash Read on Eventbrite, click here.

Engaging Millennials at Trade Shows and Corporate Events

Engaging Millennials at Trade shows and Corporate Events | American PavilionAs more and more millennials enter the workforce, they are becoming a larger audience to target at trade shows. Trade shows need to begin embracing this new audience in order to continue evolving in the events industry. Here are a few ways to engage more millennials at a trade show or corporate event:

  • Make technology a priority.
  • Place a charging station in an accessible area.
  • Consider recording speakers or any other content at the event for post-event engagement.
  • Utilize social media to connect and engage with the audience.
  • Provide opportunities for attendees to network during the event.

To read the full article written by Jonathon Sedlak on Core-Apps , click here.